Ok, so I missed the actual grand opening, sometimes the timings of this things dont fit well in a UK based Real Life.
However I did pop along to see what Amercan Appareil were doign with their first store.
It is a convincing looking store, and whilst I am not up on this particular set of brand values I think I see who they are aiming at.
Most interesting was this poster though, buy the same item for teh real you as in the SL store and get a 15% discount. Its not quite buy the virtual and real one as a single transaction but its very close.
The video wall mock up was interesting. I am assuming that this is a video texture, with a set of see through TV’s jumbled around to make it look like a multi tv video wall.
The inside is styled as one might expect, though the crates of “free beer” are an interesting adjustment to what you might expect in a real store.